Petra Joy is an award-winning film-maker, photographer and journalist.
Born in Germany, Petra got her first stills camera at the age of 6 and immediately developed a talent for expressing her visual nature. In her teenage years she began to publish her photography, as well as beginning to write articles for magazines. Attending the University of Cologne she read Film Studies and History, gaining her MA in 1990 with a thesis concerning the portrayal of female sexuality in Nazi propaganda films.
After graduating, Petra worked for almost two decades as a freelance television producer and director, working on over 50 documentaries. Many of these works were about female sexuality and the UK sex scene. This work took her to England where she still resides.
Erotic photography and film-making
In 2004, Petra founded Strawberry Seductress, an erotic photography service aimed at women and couples. Petra’s work soon gathered attention and she was awarded “Photographer of the Year” at the 2004 Erotic Awards.
In the same year, Petra produced and directed her first erotic film, “Sexual Sushi” as an experiment to see if she could bring her vision of female-centred sexuality to the screen. This unique erotic film, featuring a real-life couple and an artistic approach to erotic filmmaking, became a surprise success – even though or because it broke all the mainstream porn rules. Encouraged by this success Petra produced and directed more “art-core” films from a female perspective. In 2006, Petra released her critically-acclaimed follow up to Sexual Sushi, Female Fantasies. This film gathered much media attention and was the recipient of several awards.
In the same year Petra published a book Adult Movie Making for Couples with Harper Collins. This book was published in England, France, Germany, America and Australia and became the basis of porn workshops for women that Petra taught Europe-wide.
Working with other female porn producers
Finding similar-minded female directors through festival appearances and networking, Petra began to produce the best-selling Her Porn series in 2008, giving fellow female directors a place to collect and distribute their erotic films that may otherwise have gone unnoticed. Petra also utilises the power of her unique label to distribute fellow female filmmakers such as Marianna Beck and soon also Maria Beatty in Europe. The Her Porn titles have been a hit, and Petra has gone on to curate six volumes of the series – featuring intense and diverse female fantasies from producers around the world – which are now available to buy on DVD or online.
Encouraged by the idea of promoting existing female directors, as well as mentoring new ones, and with the experience of the difficulties in getting work published, she created the Petra Joy Awards in 2009, with the winning submissions on the topic of ‘female fantasies‘ being published on Her Porn vol. 2. The award was a success and repeated in 2012. The topic of the short film competition for women is “Female Fantasies”: www.joyawards.com
Petra’s own film productions continued with “Feeling It (Not Faking It)” in 2008 and then again in 2011 with The Female Voyeur which won “Steamiest straight movie” at the Feminist Porn Awards in Toronto.
Petra Joy’s recent work – porn autobiography and erotic features
In 2012 Petra published A Taste Of Joy, a double DVD, featuring new short films by Petra as well as a documentary about Petra’s work as a feminist pornographer.
Petra continued to make headlines with her autobiographical book The She Pornographer. Female Fantasies: My Revolution Of Lust which was published by Heyne in Germany in June 2012.
In 2013 Petra focused on the production of her sixth feature film (S)he Comes!. Released in spring 2014, this sensual porn film depicts authentic lust, and focuses on performer pleasure and orgasms. It has been nominated for a 2015 Feminist Porn Award.
2014 saw an important milestone for Petra, marking 10 years since the release of “Sexual Sushi” and the birth of her successful erotic film label. Petra says: “When I shot Sexual Sushi ten years ago I considered this a creative experiment rather than a new career or business venture. I am grateful that ten years down the line the interest in my explicit erotic films from a female perspective continues to grow and want to thank all the wonderful people who have been part of my journey and continue to support my productions!”
Sexual Sushi (2004)
Female Fantasies (2006)
Feeling It, Not Faking It (2008)
The Female Voyeur (2011)
A Taste of Joy (2012)
Her Porn Vol. 1-6 (2008-2015)
(S)he Comes (2014)
Pornfilmfest Berlin, Athens & Paris
Cinekink New York
Lesbian & Gay Film Festival, British Film Institute, London